East Bay Grille
- Rebranding Case Study : Located on Plymouth’s Town Wharf, East Bay Grille is a renowned South Shore destination for New England dining. With breathtaking ocean views, a menu of signature seafood dishes, and a lively waterfront bar, this well-established restaurant and event space was in need of a contemporary brand identity and web presence to remain ahead of their competition. Incorporating their existing nautical theme and color palette, we introduced sophisticated typography to form a cohesive aesthetic. Their website was redesigned to feature stunning photography that flawlessly captures the elegance and unparalleled atmosphere of East Bay Grille. Complete with parallax scrolling, eloquent content and a visually impactful design, users can now experience East Bay Grille on a digital platform. Their modernized web presence set the foundation for social media marketing and email campaigns, allowing East Bay Grille to connect with both existing and potential customers through previously uncharted platforms. Graphics and content were developed to promote engagement and increase their following on Facebook, Instagram and Pinterest, while seasonal billboards were designed to increase brand awareness, resulting in a fully-integrated marketing strategy. The only piece missing? That ocean air.
- East Bay Grille's website : eastbaygrille.com